A target audience refers to the specific group of people that a business or organization aims to reach and influence through its marketing, advertising, and other communication efforts.
The target audience is defined by specific characteristics such as demographics, psychographics, and behaviors, and is typically selected based on the products or services offered by the business, and the audience most likely to be interested in or benefit from them.
Identifying and understanding the target audience is crucial in order to make informed decisions about marketing, product development, and other business strategies.
Previous
