Evergreen content is content that is relevant and valuable year-round, regardless of the time of year or current events.
This type of content is not tied to a specific time period or trend and can be useful to readers for an extended period of time. Examples of Evergreen Content include “how-to” guides, educational resources, and comprehensive industry reports.
Evergreen Content can be an effective way to drive traffic and engagement to a website or blog over the long term, as it continues to attract readers and provide value long after it is initially published.