ORGANIZATION

Curata's

Software Enables Marketers to Grow Leads

About

Curata’s content marketing application enables its users to find and curate content that is relevant, timely and engaging, helping to serve this content across a number of communication and media channels.

The software starts by trawling the web for fresh content based on your audience’s needs and your preferences.

Along with recommendations, you can also bookmark content you or your team come across as you browse the web, inducing videos.

Overview

Once you have an archive of content discovered by you and Curata’s smart discovery engine you can add contextualization and annotation, categorize this content, and add rich metadata.

You can create landing pages based on trending topics, recommend relevant content to your audience and build a searchable library of content for your audiences.

You can use the 3rd party CMS and marketing automation integrations with software such as WordPress and Marketo to publish and promote content.

You can post on social media, generate RSS feeds, create email newsletters, as well as creating a mobile-optimized site. You can then use Curata to measure the performance of your content with performance metrics.

Grow leads and revenue from content

Pricing

Plans

You can view a demo here: https://www.curata.com/demo

Pricing model:

Subscription

Free trial:

Yes

Key Features

  • Curata’s Inspire discover engine
  • Customize Your Content Flow
  • Self-learning, recommendation engine
  • Curate as you surf the web
  • Bookmarklet browser plugin
  • Curate Videos
  • Add contextualization and annotation
  • Automatic intelligent categorization
  • Identify trending topics
  • Create landing pages
  • Add metadata
  • Smart Recommendations for audiences
  • Smart Recommendations for content creators
  • Archive & index content
  • Image suggestions
  • Mobile app for all devices
  • SEO-friendly HTML5 site and blog
  • Social media scheduling
  • Generate RSS feeds
  • Reporting & Analytics

Benefits

  • Curata’s INSPIRE Discover Engine: Language processing is used to identify content and find the most relevant content based on your preferences.
  • Curate Videos: Curata Identifies embedded videos in your content from sites like YouTube and others.
  • SEO Optimization: Add rich metadata to content including pictures and quotes. Categorize content automatically.
  • Recommendations & Search: Curata recommends relevant content to your users and offers full-text search capabilities for a vast archive of curated content.
  • Curata Mobile App: Create and curate on the go using your iPhone, iPad, Android phones and tablets.
  • CMS Integrations: Curata integrates with WordPress, Joomla, Drupal, MovableType and many more
  • Marketing Automation Integrations: Curata integrates with Act-On, Eloqua, Marketo, HubSpot and more.
  • Share Content: Schedule post across a number of social media channels. Add customizable hashtags and author attributions. Create an HTML site or blog or create email newsletters.
  • Reporting & Analytics: Effectiveness Metrics show the performance of content across all channels while Operations Metrics analyze your team’s curation activities.

Reviews

More...

Curata is intended for: Large Enterprises and Midsize Business

“You can also use Curata to share content on your own HTML5 site or blog that is customized to reflect your brand.”