Target Marketing Fundamentals

How to identify your target audience and create your ideal customer profile

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Questions..? Start with the FAQ’s here.

No matter what type of business you have, you need a target market. There are people who want and need your products, and the goal of your marketing efforts is to connect with them. Without a clearly defined target market, you’re taking shots in the dark and just hoping that you’ll find people who will buy.

In this course, you will discover:

  • What a Target Market is
  • Why you need to know yours
  • How will your business benefit from knowing this
  • And so much more!

Ready to get started? Enroll NOW!

This course is broken down into 10 modules to take you step-by-step through finding your target market and how to connect to them. The modules follow a logical order, so while you can skip around if you want, it’s best to work through them one at a time.

  • Introduction to Target Marketing
  • The Essentials of Market Research
  • The Top 5 Methods of Online Market Research
  • How to Use Online Surveys to Research Your Market
  • Learn about Your Market through Your Blog
  • How to Use Email to Better Understand Your Market
  • Fly on the Wall – Where to Go Online to Listen to Your Market
  • Offline Methods for Conducting Market Research
  • Your Perfect Customer – How to Create a Target Market Profile
  • Keep Track of Your Changing Market

At the end of each module, there are Action Steps to complete. These give you hands-on experience that will dramatically improve your understanding of the importance of keywords and search engine optimization for your online marketing success. You can get started here.

All you need to complete this course is a computer ( or digital device) with Internet,  and an email address if you want to email yourself your results.


  • A fill-in-the-blanks guide to help you get started
  • A PDF of the questions you will need to complete (in case you are old school and want to print it and complete it)
  • A Checklist, Action Guide, Coursebook or Cheat Sheet (which we will provide)

That’s it…it’s that easy!  Now let’s get started




CEO and Founder of zindo+co
💧 H2O 💧 obsessed healer n thrill seeker who believes in the art of butterfly chasing. biz strategy & clean 🍠🍎 .