Audiense Enables Insights Into Twitter Users


Audiense is a SaaS-based Twitter marketing platform used by leading brands and agencies, such as Universal Music, Lucozade, Experian, SAP, DigitasLBi, and thousands more, to help make Twitter work better than Facebook.


The Audiense platform enables advanced segmentation and audience insight into Twitter users – not just based on what they say or who they are, but how they think – to generate campaign-specific tailored audiences and serve relevant content to relevant people at the relevant time.



Free plan and paid plans starting at $99/mo to $1499/mo (Contact Audiense for updated pricing)

Pricing model:

12 Months

Free trial:

Yes and a Free level

Key Features

  • Discover & Segment
  • Understand
  • Execute
  • Track & Report
  • Uncover Twitter Follower key information
  • Tailor your content based on audience
  • Find new followers and target specific users
  • Identify Twitter influencers
  • Competitive analysis
  • Identify fans based on interactions
  • Accounts comparison tool
  • Tag and attach notes to followers
  • Monitor Hashtags, Keywords and URLs
  • Automate DM Campaigns


  • Listening & Insights
    Audiense Listening and Audience Intelligence gives you the information needed to drive your social strategy
  • Social Marketing
    Their comprehensive suite of tools for Social Marketers include Campaign Workflows and Audience Management
  • Twitter Advertising
    Build unique audience profiles so you can identify the most valuable segments and action them through paid media



Audiense typically serves enterprise-scale organizations coordinating multi-channel strategies across multiple teams to agencies collaborating with clients to deliver winning social campaigns, or individual influencers building their personal brands.